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Book: The Sales Bible: The Ultimate Sales Resource, Revised Edition :: Zig Ziglar|Books :: Book
Date: Wednesday, 07 January, 2009 :: 12:38
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The Sales Bible: The Ultimate Sales Resource, Revised Edition
List Price: USD $19.95
from USD $8.98
Product Group: book
Manufacturer: Wiley
Studio: Wiley
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Editorial Review: Product Description
Guide to the art of the sale, offering methods and techniques that lead to bigger sales and more loyal customers. Revised edition includes updated articles. Previous edition: c1994. Softcover. DLC: Selling--Study and teaching.
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Reviews:
Average Customer Review:
Summary: One of the best books on selling
Date: 2008-11-09 - 
Comment: This book is very easy to read and has loads of great tips and checklists, covering most sales situations.
It's one sales book that I recommend to my clients.
Like all business books you only need one new idea to pay for them, this book has many.
5 of 5 people found the following review helpful:
Summary: The Ted Williams of Sales
Date: 2008-05-06 - 
Comment: Okay - full disclosure - I know the author and consider him a friend. He's also a client, and I've used his techniques to sell to him! That may be the only thing you need to know about this book.
Jeffrey Gitomer may not be the greatest salesman of all time - St. Paul, Zig Ziglar, Earl Nightingale, Dale Carnegie - there may be a few others who rank above him. Time will tell. But Jeffrey has written a book strictly devoted to selling which synthesizes the combined wisdom of all of the published salemen who have gone before him, with the practical knowledge that he has gained from a lifetime selling anything and, eventually, everything. I believe Jeffrey's position in the business world is similar to Ted Williams's in baseball.
As a kid, I remember reading Ted Williams's classic book, "The Science of Hitting." Hitting a pitched baseball is the most difficult skill in all of sports. Williams' book explained that the toughest part of hitting isn't the hand-eye coordination, it is the disciplined approach to preparation and pitch selection - the mental game, that counts. Williams' classic graphic of the strike zone filled with 77 baseballs, each baseball containing a batting average, was worth the price of the book, and an enduring image for baseball lovers. Williams was a great hitter - maybe not as significant as Babe Ruth, or with as high an average as Ty Cobb, but his most enduring legacy was the best book ever written about hitting. And, it's not about fancy tricks, it's about repetition and discipline.
I believe selling is the toughest skill to learn in business. The art of persuasion doesn't come naturally to most people, and some prospects give you more late breaking movement than a Papelbon "slutter" or a Rivera cutter. Jeffrey Gitomer's book helps you perfect the skills that you need to survive and prosper in what could otherwise be a difficult and discouraging world. Are you just getting started? Read the book of Rules. Do you need to cold call? There's a chapter that will give you steps to follow. Need a refresher - the principles are all summarized on handy flash cards and a computer disk. The 72 questions are like Ted Williams' 77 baseballs - designed to get you to focus on what you need to do to raise your average.
I've read the reviews already posted and I can't believe the handful of people who gave this book 1, 2 or even 3 stars - they must be ex-girlfriends or jealous husbands. Those looking for fancy tricks and clever schemes don't get it - that's too complicated, and, worse, destined for a one-time-only sale, or embarrasing failure. Learn the basics, and this book distills the best selling advice of hundreds of other authors, as well as Gitomer's years of Sales Moves columns.
Note - The Sales Bible distills those columns, and doesn't just reprint them as some authors with a regular newspaper gig are prone to do. This is a book that is intended to be USED, not just read. If you're looking for the "History of Great Sales," keep looking. If you're a saleman or an entreprenuer (which means you're that and more) buy this book, and learn from a true Hall of Fame salesman!
2 of 2 people found the following review helpful:
Summary: Heresy or Religion?
Date: 2008-03-26 - 
Comment: Are you new in the field of sales? Then read on!
This book provides you with almost anything on sales except for the latest technology tricks. Selling a product isn't easy and if you're inexperienced selling is even harder because you're probably insecure. That's why you need books like this.
Being new in the field of sales myself when I read this book five years ago, this book gave me a head start. Motivational and inspirational writing is being combined with common sense and it really makes you act. Several ideas can be implemented at once when a new or existing customer rings you on the phone, that's great about this book.
You don't like to be a salesman? Then at least pick up 'Integrity Selling' by Ron Willingham (available through my reviews). For all you out there who can't wait to start selling, buy this book!
2 of 7 people found the following review helpful:
Summary: No Grace for Sales Bible
Date: 2008-03-19 - 
Comment: When titling his book, I suppose Gitomer was very concerned with drawing your attention away from (much) more enlightening and inspiring books on the subject of selling. "The Sales Bible" offers little inspiration beyond its title.
If you're new to the sales profession, Gitomer's bible is a fair introduction to old school thought on selling practices. If you're an experienced sales person interested in fresh thinking, certainly do not judge this book by its cover!
My recommendation for a fresher approach to the topic: Selling Sucks: How to Stop Selling and Start Getting Prospects to Buy!
3 of 10 people found the following review helpful:
Summary: same old stuff
Date: 2007-09-27 - 
Comment: No new information. The man has written 7 books on the same subject. I learned nothing my 20 years of actual sales experience did not already teach me. I was hoping for more than suggestions on how to "out fox" prospects. Nothing really useful here.
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