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Book: Our Iceberg Is Melting: Changing and Succeeding Under Any Conditions :: Zig Ziglar|Books :: Book
Date: Thursday, 28 August, 2008 :: 00:04
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Our Iceberg Is Melting: Changing and Succeeding Under Any Conditions
List Price: USD $19.95
from USD $7.99
Product Group: book
Manufacturer: St. Martin's Press
Release Date: 2006-09-05
Studio: St. Martin's Press
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Editorial Review:
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Reviews:
Average Customer Review: 
Summary: Wonderful Book on Change Management
Date: 2008-08-23 - 
Comment: My daughter gave me a copy of this book. As a corporate human resources director, she believed I would enjoy the subject. I can truly say that she underestimated the enjoyment I derived from these penguins.
This book is a must read for anyone that manages people with all of their quirks and baggage. While the book is largely common sense, it opens your eyes to various tools to stimulate discussion and engage in effective communication.
There is no better way to teach a topic than to build an interesting story around the topic. This empowers the subject in a way that straightforward narrative and lecture style can never achieve. Keep writing John Kotter. It is a great book. Michael L. Gooch, SPHR Author of Wingtips with Spurs
Summary: Amusing & Enlightening
Date: 2008-07-12 -
Comment: I am usually more into serious literature, but one of my team mates in an on-line course suggested that our group use this book for an educational leadership project. It was an excellent suggestion. Not only was the book "short and sweet", but within its pages, I could actually see myself and the role that I play within the structural system of my school. I am a die hard for doing things the "old way" and this little fable opened my eyes to seeing the importance of change. If we don't adapt, we won't survive. It is also very amusing to read about the plight of these little penguins and their cooperative effort to solve the crisis of their iceberg population. The illustrations are also well done and very entertaining. I would definitely recommend this book. It's great! It really brings the point home without becoming offensive.
Summary: Anyone in Business Should Read this Book
Date: 2008-07-10 -
Comment: It took me less than two hours to read this book, and it was truly worth the time. Presented in "fable" format about a group of penguins, the story contains a true test of how to deal with change...a change that will come whether you want it to or not.
I work in the media world, and would make this mandatory reading for anyone in that space. Most people in our world even see the iceberg melting, but are hesitant to do anything about it. This book throws out learning principles like Dr. Seuss, with style and effectiveness. Highly recommend.
Summary: Simple, but effective, Story
Date: 2008-07-09 -
Comment: This bok is a quick read, probably less than an hour. The book talks about how to recognize when change is needed, and how to manage a group through the process of change, but does it in a fun way. The book is a fable, the story of a group of penguins who discover that the iceberg they live on is melting, and have to figure out what (if anything) to do about it.
While it sounds silly, and does contain some humor, sometimes a simple story can convey many important lessons. This is one of those times. In reading the story, I kept thinking back to teams I'd worked on, and seeing similarities between particular colleagues and particular penguins.
As the authors point out at the end, much of the power of this story is in it's simplicity. By stripping it down to the essential details, it's much easier to follow the process. They also point out that if a group of people are all familiar with the story, it gives them a common language to use when dealing with these issues.
5 of 10 people found the following review helpful:
Summary: A Communist fable?
Date: 2008-06-24 - 
Comment: Although "Our Iceberg" is written in the style of an illustrated children's book, my first reaction to this fable was a bit of confusion. That was especially true of JK's first point, creating a sense of urgency. How does one identify when it's appropriate to do this? The fable conveniently is based on a life-and-death matter facing the penguin colony. But are all changes a company needs to make of the same priority? Isn't there a "cry wolf" effect if you don't modulate the volume on some matters? The book doesn't give any guidance about this.
But the more I thought about the book, the more surprised I was to find some parallels with, of all things, Communism. (NOTE: SOME SPOILERS FOLLOW.) For example:
@ the communal sharing of fish for the Scouts (@102-103);
@ the Heroes Day Celebration (like Heroes of the Revolution) (@102-109; attribution of this idea to a child is also a typical literary trope from Maoist propaganda);
@ the use of saturation propaganda, in the form of slogans and posters all over the iceberg and even underwater (@80-81);
@ the silencing of dissent (No-No, the dissenting penguin) in the form of constant harassment by a team member who followed him everywhere and jabbered at him (@90-91)-- like the techniques used against dissenters during the Cultural Revolution in China;
@ the glorified image of the team of five change leaders, especially the picture @ 55-56, where they have a kind of glow behind them -- very similar to all those Soviet-style pictures;
@ the way the the original Head Penguin becomes a "grandfather figure" for the whole colony (@122) -- much like propaganda posters showing Lenin and, later, Mao similing at children and dandling babies; and even
@ the threatened destruction of the iceberg "from within" due to its own internal weaknesses -- like the Communists said would happen to capitalism (@16-17, and elsewhere), and
@ the new nomadic way of life of the penguins, who would forever be expanding their territory (@117-119)-- like the Marxist-Leninist idea that the Revolution would spread all over the world.
Isn't it ironic then, that this book is being handed out in the hundreds by some CEOs, and even shared with children?
The quashing of dissent is one of the more troubling features of this tale. Thanks to the device of its being a story with an omniscient narrator, we are able to "know" in advance that the prognosis about the iceberg is probably right. Moreover, it's an event based on the laws of physics, and can be demonstrated using physical principles (with the shattered bottle). In real business, we seldom have such a priori knowledge of the rightness of our predictions, nor is that rightness often so neatly demonstrable. This book teaches that we shoud just trust the leader's "visionary" speeches regardless, and that those who don't should be marginalized.
If this comparison is apt, it wouldn't be the first time capitalists have handed out Communist literature within a company. In 1939, the scion of Standard Oil (and future US Vice President) Nelson A. Rockefeller made company executives in Venezuela read Marx's Das Kapital, in order to understand unrest among the company's oil field workers there. (See G. Colby & C. Dennett's "Thy Will Be Done: The Conquest of the Amazon - Nelson Rockefeller and Evangelism in the Age of Oil" (1995) @90.) Unlike the case with "Our Iceberg", though, Rockefeller's goal wasn't to convert his staff to believe what was in the book.
I recognize this analysis might not persuade everyone. You might believe "Our Iceberg" is 100% capitalist all the way, without questioning whether capitalist and Communist glorifications of leadership might have more in common than we'd like to admit. If so, then when you're handed this simplistic fable and told to read it, you might at least pause to consider: why can't modern CEOs emulate Rockefeller's respect for his staff's intellectual level? Is it the respect or the intellectual level that has fallen farther? If you can figure that out, you're probably on your way to identifying some real problems in your organization.
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