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Book: Smart Networking: Attract a Following In Person and Online :: Zig Ziglar|Books :: Book
Date: Monday, 05 January, 2009 :: 21:35
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Smart Networking: Attract a Following In Person and Online
List Price: USD $16.95
from USD $8.90
Product Group: book
Manufacturer: McGraw-Hill
Studio: McGraw-Hill
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Editorial Review: Product Description
New Contacts, Greater Success, and Bigger Business . . The key to unlimited opportunities for your business starts with . Smart Networking. This is the essential guidebook for building business relationships in a wired world. Business strategist Liz Lynch demystifies the process and puts strategic systems in place that build connections worldwide and attract opportunities 24/7. . . Packed with powerful strategies tested by years of experience, as well as real-life stories from the field, Smart Networking describes how to integrate face-to-face techniques with a strong online presence. You'll get low-cost marketing tools that are designed to expand your professional circle exponentially. Lynch will also help you to: . . - Identify the gaps in your network and develop a plan to fill them.
- Tap into existing contacts and master the art of the ask.
- Increase visibility through speaking, e-zine publishing, and blogs.
- Expand your reach with social networking tools.
- Develop a winning mindset to guide all your networking activities.
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Reviews:
Average Customer Review: 
Summary: A must have for your career success!
Date: 2008-12-02 - 
Comment: As a new business owner, this book has become my new companion on how to be effective and successful with my networking practices. I am actually featured as success story number 7 in Liz's book and I have since launched my new business, www.directeffectcoach.com. With all the help I am getting from this book, I am really able to leverage my existing networks and form new ones, all while staying true to myself and who I am. This book is packed with action-oriented tips that will get you where you want to go!
Pam Narvaez
Summary: Great resource for reluctant networkers!
Date: 2008-12-02 -
Comment: This book is a great resource for those of us who love meeting new people but dread the thought of old-school, nametag-wearing networking events. Liz Lynch is the master of the newer, smarter, more authentic ways of connecting. She has tons of great tips for building a strong network through both online and in-person strategies. In today's challenging job market, you can't afford to not know about Liz's methods.
Summary: A Networking Guide for Real People
Date: 2008-11-21 -
Comment: Smart Networking is a practical and authentic guide to networking that can help anyone network effectively and without stress. Liz reminds the reader that she is "one of us" and reveals her personal networking victories and defeats and graciously shares her learnings with all.
3 of 3 people found the following review helpful:
Summary: Good book & a worthwhile read, but probably not a stand-alone tome on its subject matter. Find some other books to supplement it
Date: 2008-11-16 - 
Comment:
I liked this book. I thought it was well written and well outlined. I didn't really see anything new in it. But it presents its material pretty well with the following chapters:
0. Introduction
1. Leave your resistence at the door
2. Gain a new perspective
3. Be found, be personable, be credible
4. Wind up for the pitch
5. Reconnect with raving fans
6. Cultivate new alliances
7. Matter to people who matter to you
8. Perfect the art of the ask
9. Head for the limelight
10. Blog for business
11. Publish your perspectives
12. Leverage online communities
13. Ready, set, action
14. Closing thoughts
As far as networking goes and making your contacts count I have yet to find a book better than "Make Your Contacts Count (ISBN: 0814474020). But the instant book being reviewed touches on the material that book covers and includes some information about online networking, too. Two other books that cover online networking that have received some praise are: "Happy About Online Networking" (ISBN: 1600050158), and "The Savvy Gal's Guide to Online Networking).
As I read "Smart Networking" I couldn't help but be reminded of another book I read a couple of years ago: "Get Slightly Famous" (ISBN: 0972002170). I think if you are serious about networking and becoming skilled at it, then the book being reviewed and all the books I mention in this review would be wonderful reading. Read one book on a subject and you may get something out of it. But read three or more books on a subject and you can consider yourself an expert.
I don't know that I would recommend the instant book being reviewed as a stand-alone tome on its subject matter. But it is a good book. And a worthwhile read. 4 stars!
1 of 1 people found the following review helpful:
Summary: Smart Networking is "Smarter" than you may think
Date: 2008-11-15 -
Comment: I bought and read Liz's book (in one sitting) and, while I am not in a networking mode now nor expect to be for some time, if ever, I did find some utility in the work for myself and can certainly recommend it to others without reservation.
First it was short and to the point. Secondly, the wrap up and implementation in the last chapter would be very useful for those who wish to follow the guidelines in the former chapters. This last chapter should be used as a model for all of the self-help books genre.
Too many of such books "leave you hanging" in the end as to how to implement the advice contained therein.
What I personally found useful were the sections on electronic networking and am expanding, modifying and improving my online profiles following Liz's guidelines. Again, I am doing so without specific goals in mind, but it is very important to gain control of your online presence and Liz is an expert in that area.
In summary, Deborah Gibson has a song entitled "Can't Do It Alone" (off of the "Think with Your Heart" album , 1995, EMI Records) and a case can be made that networking is, for many people, a lifetime pursuit. For those who follow this philosophy or for who don't but are in need of networking now, this work is an essential read. How much you get out of it depends both on the level your personal networking needs and how much effort you put into following Liz's excellent and very usable advice and methodologies.
Professor John W. Kercheval, III
Washington, DC
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